Ad info (Video Clip) This ad is from the visit4info archive and is not current
Ad Story
A selection of out-of-focus bottles and jars is shown on screen, as the narrator asks how we decide what is effective for our very dry skin. He advises that E45 cream is medically proven to soothe dry skin and excema, as scenes in a laboratory and of a mother applying cream to a baby are shown, and he concludes that E45 is the No 1 selling brand from dry skin.